Album Artwork Battle...

The funniest video in a long time...

Battle of the Bands Artwork


cheers


s

Five Marketing Errors

by Michael Hepworth

1. Zebra Marketing Virtually nothing distinguishes one zebra from another. A lot of companies say pretty much the same things about themselves, which means customers can't see any distinguishing features. So they go for the one thing they can see: Price. You need to be very clear about why you're unique,


2. Monkey Trap Marketing In southern Africa, locals catch monkeys by putting peanuts in a hollow gourd. A monkey grabs the food but can't get its fist out through the small hole. Similarly, small companies refuse to let go of any business, even if it isn't in their specialty. Lesson: When you're everything to everybody, you end up being nothing to nobody.


3. The Dating Technique Some men just walk up to women and proposition them. A lot of marketers are like that - they have no finesse. No-one wants to get married on the first date. You need to nurture customers. People try to move too quickly through the sale. People need time to get to know you and trust you.


4. Butterfly marketing Most sales people tend to flit from one prospect to the next; if they're not interested, they move on. Instead, they need to get customers to spend more on each purchase.


5. Using the wrong bait Marketing is like fishing. When you know who the ideal customer is, there is an ideal bait for that customer. The idea is to get them talking, to build trust and rapport. If what you're selling is difficult to sell, sell something easier first – for example, a reseller focusing on small consulting companies could offer a free report on preventing computer failure, or how to avoid getting on spammers' lists. Then follow up to see if the prospect got the information, and to ask if it was useful. But, use caution - If you're not providing value, you're a pest.

cheers

s!

The Rules of Combat Gunfighting

The rules...

Don't forgt rule numer one of fight club.


cheers

s!

Sometimes the truth is scary

Sometimes the truth hard to take, sometimes its even harder to give, but usually its hardest to decipher.

If y'all have ever been to one of those great corporate shin-digs where the CEO gets up in front, and makes his pep-talk, I'm sure you've heard some of the greatest affirmations ever told. I'm sure that folks that want to be a CEO go to a class to learn these, probably a nice retreat every six months to get the latest ones from their colleagues.

Without further ado, I give you: The Top Sixteen Lies of CEOs, from Guy Kawasaki.

It's brilliant, it's funny, and it's scarily true!


cheers

s!

Phi... Golden Ratio...

1:1.618033988749894848204586834365638117720309179805762862135448622705260462818902 449707207204189391137484754088075386891752126633862223536931793180060766726354433 389086595939582905638322661319928290267880675208766892501711696207032221043216269 548626296313614438149758701220340805887954454749246185695364864449241044320771344 947049565846788509874339442212544877066478091588460749988712400765217057517978834 166256249407589069704000281210427621771117778053153171410117046665991466979873176 135600670874807101317952368942752194843530567830022878569978297783478458782289110 976250030269615617002504643382437764861028383126833037242926752631165339247316711 121158818638513316203840052221657912866752946549068113171599343235973494985090409 476213222981017261070596116456299098162905552085247903524060201727997471753427775 927786256194320827505131218156285512224809394712341451702237358057727861600868838 295230459264787801788992199027077690389532196819861514378031499741106926088674296

Wireless never felt soooo gooooood!

Finally upgraded my linksys wireless router to an Apple Airport Extreme.... And i'm loving it....

With Airtunes... bring the music on... love it....

And FAST.... much nicer....

Anyway... nobody cares anyway!

cheers

s!

 Add me to del.icio.us

Oh how I covet the:
         

Using the new Blogger widget, this is a test, I wonder if image tags work... lets try...



That's from a visit to Pixar last year...

More images here.

Let's see if those work.

I finally got an upgraded laptop.... new Mac 15" AlBook... unfortunately not an Intel
Mac... but much better than the TiBook I have been using....

wheee....

New mac Widgetfrom Google to post to Blogger....

Coolio... maybe now I'll post a little more frequently..

cheers


steve